Brooks Speedrun LA—an Influencer Event Celebrating Competition, Content Creation, and Speed—is up for the “Best Use of Live Events for Content” award.
Los Angeles, CA / BibRave, the leading-edge endurance and fitness marketing agency, and Brooks Running, a global leader in running footwear and apparel, were recently named as finalists in the 2024 Ex Awards. Brooks Speedrun LA – a track & field-themed Influencer event celebrating competition, content creation, and speed, produced by BibRave, was recognized in the “Best Use of Live Events for Content” category.
Hosted by gamer and Twitch superstar, SypherPK and YouTube Daredevil, Michelle Khare, Speedrun LA featured some of the most high-profile athletes, influencers, celebrities, and gamers – all creating content in the lead-up to and during the August 5, 2023 event.
With over 30,000 viewers, Brooks Speedrun LA was the #1 Most Watched Stream in the Sports Category on Twitch the weekend of the event. The Twitch stream not only provided an immersive experience but also served as a platform for viewers to engage directly with the event, ultimately leading to $25,000 being donated to Save The Children, a non-profit that aims to improve the lives of children worldwide.
“The Ex Awards recognize some of the best and most creative events and campaigns of the year,” said Tim Murphy, Co-Founder of BibRave. “Speedrun LA definitely deserves a place on that list, demonstrating the power of working with diverse creators and platforms to reach new audiences. We’re very proud of what Speedrun LA accomplished, and we feel honored to be named a finalist.”
About BibRave
BibRave is an influencer and experiential marketing agency that specializes in fitness, outdoor, and lifestyle verticals. With 10 years’ experience building and managing influencers and ambassador communities for large and small companies, BibRave brings a team of strategic social media, creative, and online community-focused experts.
BibRave also crafts bold and memorable experiences, developing creative events and in-person activations, managing ideation, project management, procurement, execution, and inter-agency coordination.
Lastly, BibRave leverages our own large network of social media influencers – the Vibe – to drive more race registrations and product sales for our event and brand partners.
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